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"With the success of our service partners in mind, we determined that Enigma's [Parts & Service Information Solution] was the best choice to meet our dealer's demanding requirements for real-time service information." Lars Kullberg, Director of Technical Service and Car Project Management, Volvo Cars
The problems
Nearly half of the profits made in the automotive industry are generated in the aftermarket through parts and services. However, most OEMs have captured only a fraction of their potential aftermarket share.
The process of publishing and distributing updated parts and service information to a vast array of global dealers can be a costly and inefficient process, especially if it is outsourced to a third party. Multiple deployment methods are needed to support various environments: paper, web, CD/DVD and wireless devices. Catalog updates, whether new part numbers, service bulletins, supercession and kits, or collateral, often take too much time to be processed and released to the field. Revisions can take several weeks to be distributed, even on the web, meaning that dealers are forced to rely on out-of-date information. Costs keep rising as OEMs often pay an annual fee to the outsourcing vendor and an additional fee for every incremental change, based on the amount of content being added/ modified. Add-in the distribution costs and updates to the field can get very expensive.
The second problem is that dealers and distributors can often buy the parts they need from a variety of vendors, and they will buy from whichever company provides the best customer support, most current information and easiest process. The key to driving aftermarket sales is to make it painless for customers to identify and order the right parts.
The solution
For automotive manufacturers, the Enigma InService Electronic Parts Catalog (EPC) provides a comprehensive, integrated platform for aftermarket service and support. This out-of-the-box application assembles, integrates, and delivers a comprehensive part catalog containing all relevant service information—such as maintenance manuals, service bulletins, training videos, product collateral, installation updates, diagrams and schematics—for both offline (stand alone) and online usage.
Information from different databases and format sources is intelligently combined and delivered to a dealer/distributor network through the web and CD/DVD. The result is a single, unified application that provides dealer mechanics and parts managers with a "one-stop-shop" for all parts and service information.
The parts catalog software can be tied directly into key applications such as dealer management systems, enterprise resource planning (ERP), maintenance planning, order processing, diagnostic, warranty and parts inventory systems, menu pricing, software downloads, fault tracing and onboard diagnostics. For dealers and independent repair shops, this means that ordering parts from the automaker is made quick and easy, allowing both dealer and OEM to capture a larger share of aftermarket profits.
Enigma's InService EPC application
1) Reduces the cost of creating and distributing parts catalogs
2) Makes it easier for dealers/distributors to find and order OEM parts.
Read about the success of some of our customers, such as Ford and Volvo.
Learn about the benefits of InService EPC. |
