This brand new role will be a key part of our tight-knit marketing team, owning the systems and processes that fuel our growth.
You are organized and have an eye for details. You believe that our systems and processes are the foundation of making smart, data-driven business decisions. You have an entrepreneurial spirit and thrive in a fast-paced, collaborative environment.
-You have 3+ years of experience in marketing operations
-You have experience executing campaigns in marketing automations systems, such as Marketo, Hubspot, or Eloqua
-You’re willing to get your hands dirty and have a “get things done” attitude
-You’ve managed projects end-to-end, collaborating across teams to deliver results on time
-You have strong interpersonal skills - people are excited to work with you
The role and opportunity:
This is a new role at Enigma that will be critical to the expansion of our business - you’ll be the glue that keeps our Marketing team aligned and running fast. You will guide our marketing systems and processes, helping maximize the output of our highly collaborative 5-person team. You’ll develop and execute inbound campaign strategies to grow our pipeline, as well as support on optimizing our digital presence.
In one month you will:
-Be intimately familiar with Enigma’s Marketo instance and have suggestions for improving the configuration
-Be comfortable making regular updates to our existing website using Enigma’s CMS
-Understand Enigma’s products and technical capabilities, as well as their sales cycles and target audiences
-Manage critical systems, particularly Marketo, ensuring data quality and seamless integration with our other systems
In 3 months you will:
-Be the go-to person for updates to Enigma’s website
-Be involved in day-to-day operations for the planning of Enigma’s new website
-Set up nurture campaigns for key audiences
-Have built dashboards for team members and leadership to track KPIs
-Have proposed and executed optimizations and experiments for our website and lead gen campaigns
In 6 months you will:
-Work proactively with Marketing team members and Sales to track and measure all stages of the marketing life cycle
-Help develop our marketing operations roadmap, identifying new opportunities, and evaluating operational efficiencies and new technologies to improve our team’s productivity and outcomes
-Collaborate on revenue lead generation, lead scoring, and marketing campaign execution to support lead generation, particularly via email
Enigma is a New York-based Data-as-a-Service company. We transform disparate, tabular data into rich representations of real-world relationships, providing a trusted source of intelligence about people, places, and companies. From evaluating insurance risk to combating money laundering, Enigma connects and enriches clients’ internal data assets to transform their strategies and workflows. Leading organizations, including American Express, BB&T, EMD Millipore, Celgene and Merck depend on Enigma to power the daily decisions that matter. Enigma was the winner of TechCrunch Disrupt NY 2013 and a graduate of the 2014 FinTech Innovation Lab.
We are proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.